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Insights on AI findability, voice search and structured data

August 1, 2025

What Is GEO? Generative Engine Optimization Explained

GEO (Generative Engine Optimization) is the successor to SEO for the age of AI answers. Learn how it differs from classic SEO and which factors determine whether AI cites you.

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July 1, 2025

Entities: The Key to Visibility in ChatGPT

Why do some businesses appear in ChatGPT answers while others don't? The answer lies in entities. Learn what they are and how to make your content entity-rich.

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June 1, 2025

From SEO to AIO: How Businesses Are Found Is Changing Fast

AI models like ChatGPT, Gemini and Claude increasingly answer customer questions directly. Learn what AI Optimization (AIO) is and how to make sure your business is found by machines.

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